Safety, functionality, and style are key drivers in this evergreen category.
- Trending Products:
- Adjustable sleep sacks that grow with the baby.
- Silicone bibs with catch trays for easy cleanup.
- Convertible strollers or carriers that adapt to different stages.
Why It’s Trending: Parents value convenience and long-term use, especially for high-ticket items.
Action Tip: Build trust by emphasizing safety certifications and sharing reviews from other parents.