Simplified routines and effective products dominate this category, appealing to both beauty enthusiasts and beginners.
- Trending Products:
- Facial ice rollers for depuffing and improving circulation.
- Overnight masks that hydrate and repair skin while you sleep.
- Multi-use makeup sticks for a quick, on-the-go glow.
Why It’s Trending: Customers value products that are simple, effective, and fit into their busy schedules.
Action Tip: Share user-generated content (UGC) showing real-life results and pair it with tutorials to help customers understand how to use your products.